Newsletter
Issue 031: How to 10x Your Business & Career by Doing Less
Plus: How to ask for things and get enthusiastic yes and a unique method to validate startup idea
Issue 030: How Stripe Builds Loyalty with Gifts, A Clever Birthday Trick to Boost Sales & More
Plus: How to spot emerging trends & future-proof your business.
Issue 029: How Zogics Boosted Email Clicks by 360%, Handling Sales Objections Like Miyagi & More
Plus: Science-backed discount strategies that boost sales.
Issue 028: How Spying on Conversations Helped Clay Get Their First Few Hundred Customers, 4 Costly Mistakes That Kill Subscription Growth, and More
We also discuss the most scientifically effective way to collect customer reviews
Issue 027: How Melissa Kwan Hit $1M ARR With Zero-Dollar Marketing Strategies, The 5 “Time Assassins” That Sabotage Entrepreneurial Success, and More
We also discuss the most scientifically effective way to do defensive SEO.
Issue 026: 42% of Startups Fail for This One Reason (And How to Avoid It), How to Grow Your Startup by Building in Public, and More
We also discuss why you shouldn’t vacation like Steve Jobs and share some thoughts from Tony Fadell, the father of the iPod and iPhone.
Issue 025: How Marie Martens Grew Tally to $2mn in Annual Recurring Revenue, the 22 Immutable Laws of Marketing, and More
We also discuss a simple strategy to make your business more trustworthy in seconds.
Issue 024: The One Strategy Dropbox, Nerdwallet & MVMT Followed to Find Success, Battle-tested SEO Advice and More
We also discuss how to collect convincing client testimonials and whether brand marketing is a waste of resources.
Issue 023: Forget Ads – Here’s How to Grow Your Business With Virality, How to Get Anything You Want From People in 20 Days or Less, and More
We also talk about 5 ways you can do thought leadership content, and why you should sell your product before it exists.
Issue 022: How FinTech Startup Unit21 Generated Millions with a Printed Book, Non-Obvious Behaviors That Will Kill Your Startup, and More
We also talk about personal brands vs company brands, and how to handle upset and aggressive customers.
