Running a business means you have to keep up with the latest marketing trends, insights and industry news. But it’s tough to find time in our busy schedule to sift through all the noise.
Sorting through trade publications, blogs, social media, and more can feel like a full-time job. That’s where marketing newsletters come to the rescue. They bring curated news & insights straight to your inbox.
But there are hundreds of marketing newsletters out there. It can take a lot of investigation to find the most helpful ones.
To make your life easier, I subscribed to 93 popular marketing newsletters for seven weeks. I spent multiple hours every day reading all the emails in my inbox. Then I handpicked seven newsletters I found most helpful.
These seven marketing newsletters, created by marketing experts, cover every corner of the marketing world. They provide industry news, marketing insights, tips and tricks, case studies and more. You’ll get all the important knowledge in bite-size, easily digestible chunks.
Here’s the list of the seven best marketing newsletters:
Marketing Brew
Written by: Marketing Brew Team
Short description: Latest marketing and advertising news in a digestible format
Email frequency: Every weekday
Marketing Brew is a newsletter that helps you stay on top of your marketing game. Every weekday, it brings you the latest marketing and advertising news and trends.
Marketing Brew doesn’t bore you to death with dry updates. It uses a lively and conversational tone. Their emails are also very easy to scan. This is very important for me because reading marketing news isn’t my favourite task of the day. It’s probably not yours either.
They also curate insightful articles from across the internet. A recent issue, for example, shared articles on starting a content creation strategy, factors impacting customer buy-in on lead generation, what TikTok’s virtual characters mean for businesses, etc.
The newsletter is operated by Morning Brew, the hugely popular business newsletter. They have a huge, experienced team. This ensures that the quality of the content is always top-notch.
Stacked Marketer
Written by: Stacked Marketer Team
Short description: Latest digital marketing news in short chunks
Email frequency: Every weekday
Stacked Marketer is similar to Marketing Brew. But unlike Marketing Brew, it focuses only on digital marketing.
Every weekday, it delivers the latest digital marketing and online advertising news in a concise, easy-to-digest format. You’ll find updates on SEO, social media, paid media, email marketing, and more.
The newsletter is scannable, well-written and free of fluff. In just 6-7 minutes, you’ll be able to catch up on all of previous days news.
Stacked Marketer also share practical advice. The latest issue, for example, explained how to use testimonials effectively to persuade customers to buy. Another issue showed how Calendly fixed its broken lead generation system and how you can apply the same strategies.
Demand Curve
Written by: Neal O’Grady, Justin Setzer
Short description: Marketing tactics used by fast-growing companies
Email frequency: 3x per week
This is hands down my favourite marketing newsletter.
Every issue delivers a tried-and-tested growth tactic straight to your inbox. They dive deep into the details, show how other companies have successfully used these tactics, and explain how you can apply them in your own business.
The newsletter is written by Neal O’Grady & Justin Setzer, co-founders of Demand Curve. Demand Curve, a Y Combinator startup, has helped thousands of companies grow. They write from their experience. So their insights are incredibly valuable.
Each issue is packed with quality content. You are unlikely to find this advice anywhere else.
Ariyh
Written by: Thomas McKinlay
Short description: Scientific research-based marketing tips
Email frequency: Weekly
Thousands of university professors around the world are regularly conducting scientific research on marketing topics. But we rarely hear about them. They are buried in academic journals or mentioned briefly at conferences and in niche books.
There is a good reason for it. Most of this research isn’t helpful in our daily work. Only a small fraction is practically useful. This weekly newsletter covers them.
You will get highly actionable insights based on a scientific research paper published in the last 1-2 months. The best part? It’s super short—you can read it in just 2-3 minutes.
The newsletter is written by Thomas McKinlay, a former Google product marketer with over a decade of experience. You can trust him to sort through hundreds of scientific papers to find the few that truly matter.
SEOFOMO
Written by: Aleyda Solis
Short description: Latest SEO news and best SEO articles from the internet
Email frequency: Weekly
If your main focus is SEO, you should subscribe to SEOFOMO. You’ll get everything you need to stay-up-to date on the SEO landscape.
Every week, the author Aleyda Solis shares the latest SEO news, her thoughts on the latest development and the best actionable SEO articles from the internet.
Aleyda Solis is a widely respected figure in the SEO industry. She is the founder of Orainti, a boutique SEO consultancy. Her thoughts are always insightful and her curating skill is top-notch.
She also curates the MarketingFOMO newsletters. It covers social media, paid ads, content marketing, influencer marketing, and SEO. I follow a variety of marketing blogs through an RSS reader. So I don’t find many new links here. But it is still worth a look.
Growth Unhinged
Written by: Kyle Poyar
Short description: How the fastest startups grow
Email frequency: Weekly
Every week, you’ll get a closer look at the tactics and strategies Silicon Valley companies are using to grow. You’ll get in-depth case studies and deep dives on product-led growth (PLG), pricing, go-to-market strategy, and much more.
The newsletter is written by Kyle Poyar, a partner at the venture capital firm OpenView. Previously, he was a Director at Simon-Kucher & Partners, a global consulting firm. Kyle also has excellent writing skills, You’ll find the newsletter both easy to read and incredibly insightful.
I subscribed to more than a dozen Substack newsletters. Growth Unhinged is my favourite among them. It follows a consistent schedule, and none of the content is behind a paywall.
Neil Patel
Written by: Neil Patel
Short description: Tips and tactics for building a blog
Email frequency: Weekly
Neil Patel has become a legendary name in the digital marketing industry. He has co-founded multi-million-dollar companies like Kissmetrics and Crazy Egg. But most people know him for his super popular personal blog.
In his newsletter, Neil shares resources, tools and tactics you can use to grow your business. SEO is his speciality and most of the focus of the newsletter goes towards SEO. But you will learn about a broad range of digital marketing topics.
The newsletter is written in a straightforward, conversational style. This makes it easy to read about topics that aren’t exactly entertaining.
Should You Subscribe to All of These Marketing Newsletters?
I have chosen seven standout marketing newsletters out of 93. But even seven newsletters are too many for most of us. My recommendation? Subscribe to all seven for a few weeks. Then keep only the ones you find most valuable.
There are many other high-quality marketing newsletters out there. I excluded some because they either aren’t exclusively focused on marketing or they don’t send emails regularly. If you have a favourite marketing newsletter that you believe deserves a spot on this list, feel free to share it!
If you are looking for SEO newsletters, please take a look at my favourite SEO newsletters.
